The big brand look.
Without the big brand bucks.
You're brilliant at what you do. Your brand should say so before you've said a word. Logo, look, templates and everything you need to show up properly, designed and sorted for you in two weeks. One price. VAT included. No Canva at 10pm on a Sunday.
Be honest. When it comes to your brand, you wince a little, don't you?
You're great at what you do. Your clients love you. But your brand? You'd rather nobody looked too closely. Maybe you made the logo yourself in a rush when you started, or a mate did it as a favour. It was meant to be temporary. That was three years ago. So you make excuses for it. "It's just a placeholder." "I'm rebranding soon." "Ignore the website, it's a bit old." And because you're not proud of it, you don't show up. You're not short of talent. You're short of a brand that's as good as you are.
Every day your business has with a brand that's a bit meh, someone checks you out and quietly picks someone else. They never tell you.
You've gone quiet.
You know you should be posting. But when you're embarrassed by how it looks, it's easier to say nothing at all.
You look smaller than you are.
People look you up before they pick up the phone. A tired logo and a mismatched feed shrink you before you've said a word.
You charge less than you're worth.
It's hard to put your prices up when your brand looks like the budget option. So you don't.
Picture pointing to someone to your website or socials and feeling proud of them
Your LinkedIn banner, your posts, your proposals, your email signature, your Zoom background. All of it looking like it came from the same brilliant, confident business. Because it did. You send a prospect to your profile without a second thought. You post because you want to, not because you feel guilty. You put your prices up, and nobody blinks. The excuses stop, the wince goes, and people start saying the five words every business owner wants to hear: "I love your brand, actually."
Everything you need to show up properly, nothing you don't.
No 60-page guidelines you'll never open. Just the stuff you'll actually use, every single week.
A logo that looks the part
In every shape you need: long, stacked and a little icon for your browser tab and social profiles. Sharp everywhere, from a tiny profile picture to a big banner.
Your colours and a standout font
So everything you make looks like it belongs together. Plus your whole brand on one simple page, for you or anyone helping you.
LinkedIn and social banners
Your profile finally looks as good as you are.
5 ready-to-go Canva templates
Drop in your words and post in minutes. No blank page, no 10pm Sunday sessions.
A newsletter template
Packed with ready-made sections, with key pieces loaded into Canva. Newsletters that look as considered as a big brand's.
An 8-slide presentation
Walk into any pitch or talk looking like you mean business.
Business card and letterhead
Hand it over with pride, not an apology. And an email signature, so every email quietly sells you.
Zoom and video kit
Zoom backgrounds plus intro and outro slides, so you look brilliant on every call and every video.
The joyride
About three hours of your time. Two weeks of mine. Then you're done. You make a few decisions. I do the heavy lifting.
Tell me about you
Answer a few simple questions about who you help, how you're different and how you want people to feel. Then an hour's chat, and I turn it into the big idea your brand is built on.
Week 1: three ideas
I design three different looks for your brand and show each one for real, on your LinkedIn, a business card, a slide. You're not imagining it, you're seeing it.
Pick the one that makes you grin
Choose the one that makes you grin. Small tweaks, like a colour swap or a different font, are included. Then it's decided, because endless tweaking is how bold brands turn beige.
Week 2: everything gets made
I roll your look out across everything in your package. One last check from you, then it all lands in your Canva, ready to use. The quicker you decide, the quicker you launch.
People forget businesses. They remember how you made them feel.
Most brands in your sector play it safe, so they all blur into one. The ones people remember make them feel something: warmth, confidence, a little spark of joy. That's not fluff. Customers who feel connected to a brand are worth over three times more than ones who are just satisfied. Ads that make people happy drive around five times more long-term growth than dull, sensible ones. And people will happily pay more for a brand they feel good about. That's why every Wonderment brand is built to be felt, not just seen.
Joy isn't the opposite of serious. It's the opposite of sameness. Sources: Motista; System1; Binet & Field, IPA.
These guys winced at their own branding too. Not any more.
Pink Fluff HR
From too corporate and too cold to the HR brand people talk about. Customer engagement up 350%. "We now have a constant stream of enquiries and everyone keeps on saying 'I love your brand'." Andrew Halford, Founder Partner
Now Go Create
[Before and after image, one-line story and a quote or result]
Lucy Verby
[Before and after image, one-line story and a quote or result]
Big brand look.
Small business price.
One price, everything sorted: £2,950. Bought piece by piece, it's around £4,500. Pick the way to pay that suits you.
Pay monthly
Market rate £4,500
- Three equal monthly payments
- The full package, nothing held back
Pay in 3 stages
Market rate £4,500
- £1,475 to start
- £737.50 once your look is chosen
- £737.50 when it's all done
Pay in full
Market rate £4,500
- An extra 10% off for paying upfront
- One payment, then forget about it
What's included
Three concepts, your logo suite, colours, font, one-page brand overview, LinkedIn and social banners, 5 Canva social templates, a newsletter template, an 8-slide presentation, business card and letterhead, email signature, Zoom backgrounds and video intro/outro slides. All loaded into your Canva.
What isn't
Websites, photography, copywriting and printing. Changes beyond the included rounds are charged at my ad-hoc rate. If you pick a paid font, the licence (usually under £100) is on you, but I'll always look for a brilliant free one first. All costs include VAT. Nice!
So here's a few things you're probably wondering...
About three hours, spread over two weeks. One questionnaire, one chat, a couple of decisions. I do the rest. That's the whole point.
Nearly nobody does. That's my job. Answer a few honest questions and I'll work out the rest. You'll know it when you see it.
They come straight from what you've told me, so they'll feel like you. If none of them is right, we talk it through before anything goes further.
You'll use this brand every day, for years: every post, every proposal, every handshake. Bought piece by piece, it's around £4,500. And it earns its keep the first time someone picks you over the competition.
You could. You'd also never cut your own hair before a big meeting. DIY costs you evenings you don't have, and usually ends up looking like everyone else. This gets done once, properly.
No. Everything is loaded into your Canva, so you can make posts, slides and newsletters yourself. If you'd rather not, Wonderfeed can do it for you.
Yes, quoted separately to fit what you need, from a single page upwards. And any extra bits later come at 10% off my usual rates.
There's never a quiet month. But every week on an okay brand is another week of excuses. Two weeks from now, you could be done.
No more wincing.
No more excuses.
You've built a business you're proud of. Let's give it a brand that says so. Two weeks from now, you could be handing over your card with a grin.
